yes. NAB was a blast.
our Acudeo launch was, by all accounts, a big success. we had great booth traffic. with our location by the door and our branded hand sanitizer giveaway, you couldnt avoid us.

we were the only ad network with a presence at the show and we had lots of great conversations about how we are helping publishers make money with their content. we had some great dinners and a really good time at the Akamai party, among others.

we missed Avid and Apple, although Avid was well represented everywhere outside of the show floor.

we loved our neighbors, AFP, TVU and new friends at Rio Vista Media.

the floor seemed a little slow on Weds and Thursday, but Monday and Tuesday were rocking.

thanks to those who stopped by. and if you missed it, let me know if you want a Tremor-branded hand sanitizer. We have a few left.

we’re working on a big product launch for NAB next week. We have a booth and we’re sponsoring the official content reception. If you’re in Vegas for the show (or for any other reason) please join us in room S219 (upstairs in the South Hall) between 6:00pm and 7:30pm on Monday Apr. 14th.

Also please stop by our booth and see a demo of our next generation video monetization platform for publishers. We’re in the Content Central Hall – booth C158.

Ya Vegas!

we have a nice little demo of the Google AdSense for Video overlays working here.

it’s another good opportunity for our publishing partners to drive additional revenue.

(check out that contextual targeting. it really works!!)

How fun to continually write about new milestones!!! Today we announced our participation in Google’s AdSense for Video program. We’ve integrated Google AdSense into our Ad-inStream (AIS) platform, enabling publishers to accept targeted Google AdSense for video advertising formats with just one click.

Another great reason for publishers to join our ad network!!!!

As all good citizens should, Tremor Media’s Chief Revenue Officer, Randy Kilgore, stepped up and defended the perennially pounded pre-roll format, penning yesterday’s Online Video Insider column.

In it, Randy points out four key points of why people badmouth the pre-roll format including a shortage of quality content, video ad targeting still in its early stages, video search being ineffective, and the herd mentality.

Head over to Mediapost and read it for yourself.

Nice post, Mr. Kilgore!

For the second consecutive year, Tremor Media has been chosen by AlwaysOn as one of the OnMedia 100 Winners. Inclusion in the OnMedia 100 signifies major developments in the creation of marketing tools, services, venues, and advertising, branding, and public relation campaigns.

“The OnMedia 100 winners have excelled in key strategic areas in the advertising, marketing, public relations, and promotion industry,” said Tony Perkins, founder and CEO of AlwaysOn. “We congratulate them for their success in introducing new tools, services, and venues for marketers to have at their fingertips and for use to take their business to the next level in innovation.”

The OnMedia 100 was selected from over hundreds of companies, nominated by a panel of industry experts in the online ad service, technology, community platform, mobile advertising, marketing, and Web analytic sectors from around the world.

In case you missed our video holiday / New Year’s card, you can view it here.

Happy New Year!

This week continues a long run of industry events, this time on Wednesday in Los Angeles.

We’re the title sponsor of the OMMA Hollywood Video Conference at the Roosevelt Hotel. Our Chief Revenue Officer, Randy Kilgore, will be speaking on a panel about video targeting. As the title sponsor, we are also the exclusive lunch sponsor, so be sure to have a bite on us!

Be sure to come by and say hello!

Dan Scherer, Vice President of Publisher Relations, will be speaking at Streaming Media West on Wednesday, November 7th at 1:45pm. Dan will be discussing the pre-roll format and what is next for online advertising.

How has the shift in ad budgets from TV to the Internet affected the online video advertising industry? Which type of advertising works best online: pre-roll, post-roll, in-stream, sponsorship, or all of the above? Does revenue come with the audience, or will a sudden spike in popularity sink your production under a mountain of bandwidth costs before you ever get a chance to swim? Come hear the factors that are affecting the current business models for online video advertising and the hurdles that need to be overcome to truly allow content to be monetized on the Web.

Tremor’s CEO, Jason Glickman made his first appearance in the Wall Street Journal on Wednesday, October 25th. The article also appeared in Marketwatch and has been syndicated to countless papers and websites. The article, however was not about online video. Rather, it was on the trends of office Halloween parties.

More relevant, Jason’s thoughts on offering users the video they want, when and where they want it, were included in the Courtesy of Online Advertising blog.